Dia de los Muertos 5K

Celebrate community, tradition, and movement at the inaugural Día de los Muertos 5K, proudly presented by Flowar and held in partnership with the 41st Annual KLAQ Halloween Parade. This brand‑new race brings festive energy to a beloved El Paso tradition, kicking off the afternoon celebrations at Album Park on Saturday, October 31, 2026.

This 5K is for everyone — runners, walkers, families, first‑timers, seasoned athletes, and anyone who wants to start their Halloween afternoon with joy and color. Costumes are encouraged, whether you choose classic Día de los Muertos calavera style or your favorite Halloween character. Bring your creativity and your community spirit.

Run. Walk. Dress Up. Celebrate. Run in memory of someone you love. You will be able to write the name(s) on your Race Bib.

All finishers will receive a special Día de los Muertos medal, awarded to the first 500 participants. After you cross the Finish Line, stick around to enjoy the parade. Awards for the overall top male and female finishers, along with age‑group awards, will be presented during the parade’s award ceremony.

Join us for an afternoon filled with tradition, celebration, and movement — then stay for the parade and keep the festivities going. The Día de los Muertos 5K - Presented by Flowar is ready to become your new favorite Halloween tradition.